Brand Audit Package

An audit of your online business brand is a perfect opportunity for you to see each component, evaluate it properly, and discover issues and areas where you can improve. The results can turn into solutions you can use to optimize your digital marketing.

The audit can be performed on your brand elements, website, blog, email campaigns, and social media accounts.

Benefits of a brand audit

Improve Your Conversion Rate

A marketing audit will examine your top landing pages and their content, design, and even calls to action to make sure that they maximize your conversions. This is not an easy process; it can take months to figure out what works for your website. However, with strategic planning, analysis, and testing, an audit of your marketing will increase your ROI.

Stronger Content

A website audit will look at crucial things such as bounce rates, page views, time on site, and much more. These are vital areas that need to be enhanced to guarantee better search engine indexing. Search engines and people visit your website repeatedly because of the quality of content you provide. A content audit helps you to understand the types of content they love and how they like viewing it, for example, videos, images, and blog posts. With an audit, you can easily develop a solid content strategy for your blog and website. Your visitors will get engaging and useful content and this will lead to better organic ranking on the search engines.

Improve SEO

Search engine optimization has drastically changed. Google, for example, makes at least 500 changes to its algorithm every year. This means that whatever works now will likely be very different from what works next month or even next year. Good SEO for your website should focus on offering the best user experience first and then the search engines second.

When you focus on your users, you will avoid constantly analyzing each detail of your search engine optimization. Furthermore, search engines want to rank the best websites. With a website audit, your SEO will be evaluated and professionals will determine how it affects your user experience. Experts will then come up with strategies that will make your users and search engines happy. This can, in turn, lead to increased conversion and possibly increased sales!

Upon completion of the audit, we will get together via Zoom to discuss findings and recommendations to rectify the issues. If you decide to utilize our services, the Brand Audit charge will be applied as a credit to the purchase of any Branding or Website Package.